Hand-Bordered Note Cards
What is hand-bordering? How is it done? Why is it costly?
When people order note cards with pretty colored borders, they often don’t realize how much of the labor is done by hand. They know they want a navy blue border, or a red one, and they often get a bit frustrated when a color they have always used is discontinued.
I love this video from Crane & Co., which demonstrates the bordering process. A real live person fans out the cards, makes them as evenly spread out as possible, and “womps” them with an inked pad. The result is a rather perfect looking, richly colored border on each card.
Mechanical methods simply do not yield the same effect.
Sometimes people are better than machines…..